Why harmonica

Welcome to Harmonica, where we’re not just a food company – we’re a community of passionate people committed to redefining the way food is grown, made, and enjoyed. We are a certified B Corp, Great Taste Producer, and organic food pioneer in Bulgaria.

One of our founders, Magdalena Maleeva, a former tennis star turned climate activist, has brought her love for sportsmanship, environmental stewardship, and ethical business practices to Harmonica’s core and our drive to make a difference, one delicious product at a time.

We believe in going beyond business as usual by crafting our products with organic and regenerative farming methods, minimal processing, clean labels, and a focus on local sourcing. This approach not only delivers amazing taste and quality but also helps us reduce our environmental and climate footprint. Our dedication to the Clean Struma River Project is just one example of our commitment to making a real, positive impact on the world around us.

As recipients of many awards, as the „Best Investor in the Environment 2022“ award from the Bulgarian Business Leader’s forum, we’re proud of what we’ve achieved so far, but we know there’s still so much more to do. We believe that together, we can make Harmonica an incredible example of how to produce food with care for biodiversity, soil, water, and the people who depend on them. This is our mission, and we’re excited to have you with us every step of the way.

So, come on in and join the Harmonica family as we work together to create a brighter, healthier future for our planet and our customers. We’re glad you’re here.

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